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INDUSTRIAL DESIGN / PRODUCT DESIGN

BUSINESS OUTLINE

From business planning, product design, mold design, and promotion, a team with abundant experience in product and brand development can create, collaborate, and support comprehensive designs.

Since its establishment in 2001, we have been developing products with many companies, such as home appliances (cooking appliances, digital appliances, hairdressing and beauty appliances, power tools, medical equipment, lighting equipment, etc.) and daily necessities (tableware, pet supplies, etc.). 

In a wide range of product development processes from business and product planning, design, design support, to commercialization, we provide comprehensive design creation or optimal solutions in every phase.

 

Due to consideration of confidentiality, detailed information on the work is not disclosed on the website. Please contact us for details.

The product development process workflow can be viewed via the PDF link. (433KB)

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BUSINESS DESCRIPTION

Product Development Strategy

Business Planning / Product Planning

Research and Analysis
Development of Business and Product Concepts
User and Target Audience Analysis
Competitor Analysis
Group Interviews, etc.

Product Image Design

Image Construction

Design Image Map
Rough Sketches
Rough Model (Styrofoam/Clay)

Product Design Planning

Basic Design-Production of Design Model

2D Rendering / 3D Rendering / Design Drawing (Illustrator / Rhinoceros)
3D Data (Rhinocerous / Pro-E / Solidworks)
Production and Supervision of Design Models (Mockups)
Proposals for Color schemes and Finish Specifications
Proposals for Renderings aligned with Promotional imagery, etc.

Design Adjustment-supervision / Promotion Proposal

Implementation of Product Design

Final Design Surface or Basic Design (without Draft / Shell) 3D Solid Data (Pro-E / Solidworks)
Negotiations with the Engineer Team
Resolving Issues with Mold and Molding Manufacturers
Reviewing Prototypes and Providing Revision Instructions
Proposing Fiinal Design Specifications
Preparing specifications documents
Evaluating mass-production prototypes, etc.

Production of Product Logos, etc.
Package Design Proposal
Promotional Proposals and Production of Catalogs, etc.
Exhibition Booth Proposal and Production Styling
Model Shooting Set etc.

​DESIGN PRODUCE FOR PUBLIC SECTOR

BUSINESS OUTLINE

Think about cities and regions together with the government, draw the future, and implement it. Design's role in the development of government, businesses, and their communities is expanding. We aim to "create new value through design" in industry and society.
We produce and promote design projects in collaboration with government agencies for the purpose of "strengthening the brand power of cities" and "creating high-value-added products for companies." We also plan and manage highly specialized seminars on themes such as product development and design thinking.

Copyright HIRAKAWA DESIGN SUTDIO INC. All Rights Reserved.

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